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Jun 11

Witchery White Shirt Campaign Launch Sydney

AMPR are incredibly honoured to be working with Witchery and the Ovarian Cancer Research Foundation (OCRF) on the 2019 White Shirt Campaign.

On Wednesday 10 April, Witchery and the OCRF hosted an exclusive brunch by celebrity chef Guillaume Brahimi at Private Crown Residences Suite One Barangaroo in Sydney to officially launch the campaign and bring awareness to the key facts and figures surrounding ovarian cancer.

Witchery Managing Director Simon Schofield officially welcomed guests and OCRF Ambassador Clint Stanaway hosted an official panel with Professor Tom Jobling, 2019 White Shirt Ambassador the Hon Julie Bishop MP and OCRF Ambassador & ovarian cancer patient Leane Flynn on how they are supporting in various ways to help make a difference and why it’s one close to their hearts.

Key attendees included celebrities, socials, major print and online editors, 7, 9, 10 and SBS news crews, KOLs and 2019 White Shirt Campaign Ambassadors; The Hon Julie Bishop MP, Anna Heinrich, Steph Claire Smith and Laura Henshaw.

Suppliers who supported the event include Crown Resorts, Tori Allen Events, Guillaume Brahimi, Woofys and San Pellegrino.

The Witchery White Shirt Campaign hinges on the power and importance of vital research needed to develop an early detection test for ovarian cancer that is as readily available and as accessible as a pap smear or mammogram. 

For every white shirt sold, Witchery will donate 100% of the gross proceeds to the OCRF. The collection of eight white shirts are available to shop online via www.witchery.com.au and in- store throughout Australia and New Zealand from Wednesday 10th April – Wednesday 8th May 2019 (White Shirt Day and World Ovarian Cancer Day).