End-to-End Communications: PR, Talent Strategy & Event Amplification for the 2025 Melbourne Royal Show
Communications
Event
Media
Talent
Photo by SDP Media
Client
Scope
Date
Melbourne Royal
Communications, Event, Talent, Media
September 2025
For the seventh consecutive year, we partnered with Victoria’s largest community event, the 2025 Melbourne Royal Show, to deliver an integrated communications strategy that amplified all the show has to offer.
Through a targeted press campaign, we secured extensive national coverage across mainstream media and social channels to promote the incredible value, agriculture and experiences at the Show and maintained the positive reputation of the Melbourne Royal.
A strategic talent program further expanded reach, with creators and brand friendlies driving widespread engagement across social platforms.
Photo by SDP Media
Photo by SDP Media
Photo by SDP Media
Photo by SDP Media
Photo by SDP Media
Photo by SDP Media