Forever New Beach Club: Communications, Event and Influencer Strategy

Event Support

Ideation & Guest List

Press

Strategy

Talent

Client

Scope

Date

Forever New

Strategy, Press, Talent, Event Support, Ideation & Guest List

October 2025

To celebrate Forever New’s latest Spring–Summer collection, we collaborated with the team to bring the brand’s vibrant seasonal vision to life – an intimate and immersive experience designed to showcase sun-drenched motifs and clean, contemporary silhouettes.

The activation welcomed key talent and media to a curated Beach Club setting, where each moment from bespoke cocktails and seasonal bites to interactive brand activations was thoughtfully designed to reflect the essence of the Forever New world.

The campaign was supported through integrated strategy, press, talent, event Support, ideation, and guest list management, ensuring a seamless and elevated experience that highlighted Forever New’s seasonal edit.