Inside the Tommee Tippee x KIC Bump Community Event: Parenting Community Activation, Brand Partnership & Content Creation

Client

Scope

Date

Tommee Tippee

Strategy, Event Management, Talent and Content Creation

May 2026

We recently partnered with Mayborn Group Limited Tommee Tippee and KIC to deliver an intimate community event: Tommee Tippee x KIC Bump – Move, Meet, Connect.
Hosted at the new KIC Studio in Cremorne, the experience was designed as a calm, supportive space for parents-to-be to move, connect and feel more prepared for the transition into parenthood, alongside founders Steph Claire Smith and Laura Henshaw.
The activation brought Tommee Tippee’s expanded support for parents to life beyond product, with considered education and hands-on engagement throughout the session. Strong interest was seen across key products including the Gro Egg, On-the-go Straw Cup and bottle range.
Elevated with curated details including coffee from Veneziano Coffee Roasters and açai bowls by Blitz Bar, the morning delivered a premium yet welcoming community experience.
We managed end-to-end across strategy, media relations, talent, and event management to ensure a seamless and meaningful partnership moment that authentically connected brand and community. All content captured by Created By AMPR.