Events

SYDNEY, AUSTRALIA - AUGUST 09:  (L-R) Models Bridget Malcolm, Jessica Gomes, Jesinta Franklin and Shanina Shaik pose following rehearsal ahead of the David Jones Spring Summer 2017 Collections Launch at David Jones Elizabeth Street Store on August 9, 2017 in Sydney, Australia.  (Photo by Mark Metcalfe/Getty Images for David Jones) *** Local Caption *** Bridget Malcolm; Jessica Gomes; Jesinta Franklin; Shanina Shaik

18 . 09 . 2017

DavidJones2017SpringSummerCollectionsLaunch#DJss17

David Jones sure knows how to throw a dinner party. AMPR were honoured to again work with the team as they kicked off spring with an incredible dinner and show for 330 high profile guests to celebrate their 2017 Spring Summer Collections Launch.

Incorporating the dinner element to celebrate both the new food strategy and the history of the wonderful ‘On Seven’, the launch was celebrated as one of the best ever by media and VIPs guests in attendance and the perfect send off to the parades iconic Sydney residence.


Ambassadors Jesinta Franklin and Jessica Gomes led the runway along with special guests Bridget Malcolm, Shanina Shaik and DJ Ruckus for one of the most lavish and exciting shows to date.

The incredible Collections Launch forecast this seasons trends and highlighted fashion in true Australian style, celebrating ‘Everything Under the Sun’.

“Throw off the covers, catch a wave 

Fold down the laptop, fold out the deck chair 

Lose the paperwork, find the pool

Tight in traffic, let loose at the party 

Forget bed, remember the dawn”

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18 . 09 . 2017

MazdaSnowEscape|MountBuller

Together with Mazda Australia, AMPR were thrilled to develop an exclusive snow event concept at the Victorian snow fields of Mount Buller. The Mazda Snow Escape was designed specifically for key media and influencers to celebrate the next-gen Mazda CX-5 and ambassador and Olympic Snowboarder, Alex Chumpy Pullin.

 

The exclusive guest list included the likes of models Natalie Roser and Chloe Ciesla, Actors Lincoln Lewis and Harley Bonner, Bloggers from Lion in the Wild and The Tailored Man and lifestyle journalist of Buro 24/7, Noelle Faulkner.  Guests were flown to Melbourne to commence a drive program through the picturesque Yarra Valley before reaching their final destination at Mt Buller to enjoy a few exciting days at the snow filled with activities, snowboarding, beautiful meals and lots of fun!

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Jo Stanley, Jo Silvagni, Abby Gilmore, Sophie Cachia, Chelsea Roffey 2

18 . 09 . 2017

LIPTEMBER2017CAMPAIGNLAUNCHEVENT

On Tuesday 29th August, AMPR worked alongside the Liptember and Chemist Warehouse teams to officially launch the 2017 Liptember campaign at the stunning Greenfields Albert Park.

Liptember raises funds and much needed awareness for women’s mental health, encouraging women (and men!) to wear brightly coloured lipstick throughout the month of September and garner sponsorship from friends, family and colleagues.

Over 180 guests including media, influencers, stakeholders and beneficiaries enjoyed a gourmet three course lunch on the day while being educated on the vital work of Liptember and listening to a powerful Q & A with each of the four new beneficiaries of Liptember who in 2017 join Lifeline and Centre for Women’s Mental Health in receiving support and donations from the initiative.

Official Liptember lipsticks are available at Chemist Warehouse stores nation-wide.

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14 . 08 . 2017

SashJapaneseVIPLaunchEvent

Sash Japanese opened its doors on Thursday 3rd August for an evening bubbling with excitement and delicious goodies.

Dishes on offer included Sash’s signature Japanese style pizzas topped with seared tuna, wasabi, strawberry, mango and pickled ginger alongside crispy taco’s and prawn sliders on charcoal buns. Harajuku style cocktails were a-plenty and were skilfully made by head barman, Kyle Rose.

Guests included singer, songwriter Timomatic, Brooke Hogan, Emily Simms and David Witko. Sash has now officially opened to the public 7 days from 5:30pm at 113 Chapel Street, Windsor.

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L&L Room set up

14 . 08 . 2017

LEO&LINLAUNCHEVENT

On Thursday August 3rd, AMPR  launched Melbourne based luxury women’s fashion label LEO & LIN with an intimate, VIP dinner at the George Ballroom. Media and VIP guests previewed the Spring/ Summer 2017 ‘Alice.Alice’ collection as well as the Autumn/ Winter collection through a contemporary fashion show and installation. 

Guests were treated to a delicious dinner, which was adorned with gorgeous floral arrangements and glamorous table settings, prepared by Giannarelli Events. 

With a room full of journalists, stylists and VIP guests, the night had strong editorial and social media presence. 

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19 . 06 . 2017

3INAArtFreedomCollectionLaunch

AMPR was on-boarded by 3INA Cosmetics to manage the launch of their first global collaboration Art Freedom – 3INA x Lockhart Embroidery with an exclusive event at the Melbourne Central store on Wednesday May 3rd.

The space outside the 3INA Melbourne Central store was activated for a stand up cocktail style launch party for 90 media, influencers and talent  incorporating key interactive elements including: I Scream Nails feature nail bar, makeup tips and touch-ups with Tre Dallas and live art creation by renowned Australian artist Neryl Walker.

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19 . 06 . 2017

DeltabyDeltaGoodremFragranceLaunch

On Thursday April 20th, AMPR worked alongside the Chemist Warehouse and Bondi Perfume Co teams to gather 200 top-tier media, influencers and key CWG stakeholders to promote the launch of Delta Goodrem’s debut fragrance Delta by Delta Goodrem which is available exclusively through the retail group.

Held at the beautiful Beta Bar in Sydney, the venue was adorned with florals, greenery and locally made dream catchers capturing the boho –chic nature of the fragrance and personality of Delta herself.

Hosted by dynamic father and son duo Richard and Christian Wilkins, guests were treated to delicious canapés whilst enjoying entertainment from Dj Kristy and the iconic Feenix Pawl. 

The event garnered strong editorial and social media buzz.

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19 . 06 . 2017

2017AustralianHairFashionAwards

In early 2017, AMPR was engaged by leading creative agency The Valentina Group to work alongside the team, managing consumer media and the red carpet for the Australian Hair Fashion Awards, who this year celebrated 25 years of hair fashion excellence.

AMPR secured a VIP guest list of key media and influencers to attend the event held at Sydney’s iconic Luna Park Big Top in addition to garnering strong editorial results in the lead up to and post event.

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15 . 06 . 2017

BaredManchesterLane&JoshGibsonCollaborationLaunchEvent

A selection of media and VIP guests celebrated the official opening of Bared Footwear’s second store in Manchester Lane and the launch of their collaboration with Hawthorn Footballer Josh Gibson. 

Over 250 guests attended the new venue to experience the launch catered by Peter Rowland – enjoying the likes of Pressed Pork Belly Bao, Molasses Roast Lamb, Seared Tuna and Duck & Pomegranate Cigars. The night was jam packed with Jazz music and entertainment, including a pop-up Donut Time station, Gin tasting and a lucky dip with free shoes or discount vouchers for guests. 

The event achieved over 200 social media posts as well as extensive print and online coverage. Overall the event provided a fantastic opportunity to launch the new store and collaboration with Josh Gibson from a range of different media platforms. 

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